1. Contest starts at 6:00 am on Tuesday, January 25, 2011 and continues until Sunday, April 17, 2011 at 11:59 p.m. (the “Contest Closing Date”). All times are Eastern. No purchase necessary. Only one (1) entry per person per day. Citytv, a division of Rogers Broadcasting Limited (“Citytv”) and Children’s Advil, a division of Pfizer Canada (“Pfizer”) are the sponsors of the Contest (the “Contest Sponsors”).
  2. To enter, go to BreakfastTelevision.ca and follow the Contest link to the Children’s Advil microsite (or visit moretimetoplay.ca), complete the entry ballot in full and submit as instructed by the Contest Closing Date.
  3. Bonus Entries: submit a UPC code from any Children’s Advil product through the Contest microsite by the Contest Closing Date and receive five (5) bonus entries into the Grand Prize draw.

    Entrants can only enter each unique UPC code once during the Contest. Duplicate UPC codes will not be accepted.

    To receive the Bonus Entries without purchasing a Children’s Advil product, mail your request to BT Children’s Advil Contest, Rogers Broadcasting Limited, Marketing Solutions, 7th Floor, One Mount Pleasant Road, Toronto, Ontario, M4Y 2Y5 and include a self addressed stamped envelope to receive one valid Children’s Advil UPC code to submit through the Contest microsite. Entrants will only receive one UPC code per mail-in request and each mail-in request must be submitted separately. Entries using this form of entry must be received by April 1, 2011 and entrants must submit the UPC code on the Contest microsite no later than the Contest Closing Date. Alternatively, the UPC code can also be found on any Children’s Advil product carton.

    Bonus Entries are only eligible for the Grand Prize draw and do not apply to the Secondary Prize draws.

    Proof of sending is not proof of receipt by the Contest Sponsors. Contest Sponsors are not responsible for mailings that are lost, misdirected, mutilated, incomplete, not legible, if they contain errors or if for any reason they are not received by Sponsor.
  1. Random draws for the secondary prizes will be made at approximately noon on the draw dates listed below by a representative of Citytv from all eligible entries received during the entry dates listed below. Non-winning entries will be carried over to the next weekly draw. Secondary prize winners are eligible for the Grand Prize.
  1. Date of Entry
Draw DateJanuary 25 - 30January 31January 31 - February 6February 7February 7 - 13February 14February 14 - 20February 22February 21 - 27February 28February 28 - March 6March 7March 7 - 13March 14March 14 - 20March 21March 21 - 27March 28March 28 - April 3April 4April 4 - 10April 11April 11 - 17April 18
  1. A random draw for the Grand Prize will be made at approximately noon on Wednesday, May 4, 2011 by a representative of Citytv from all eligible entries received by the Contest Closing Date. The selected entrants will be contacted by telephone or email, as set out on their entry.
  2. Contest judges' rulings are final and without appeal in all matters related to this Contest and the awarding of the prize. Winner’s traveling companions, who must be of the age of majority in their province of residence, must also sign and return a Declaration and a Liability/Publicity Release within such time period as Citytv may specify. Winner’s travel companions cannot be changed after the Declaration and Release are received.
  3. If a selected entrant cannot be reached within three (3) business days following the draw, incorrectly answers the skill-testing question, declines the prize, or fails to return a release of liability as specified below, that selected entrant’s submission will be void and another entrant will be selected until the prize is awarded.
  4. There is one (1) Grand Prize and twelve (12) Secondary Prizes available to be won:

    Grand Prize: Entrants are eligible to win one (1) trip for four (4) people, consisting of $10,000 CDN, to create their own trip to Orlando, Florida which may include air fare, accommodations and/or spending money (the “Grand Prize”). Alternatively, winner may choose to take a cash payout of $10,000 CDN in place of taking the trip to Orlando, Florida.

    Winner and travel companions are solely responsible for all transportation, accommodations, taxes, transfers, travel insurance, spending money, tips, meals and other travel and hotel charges not specifically mentioned as part of the Grand Prize. The maximum retail value of the Grand Prize is $10,000 CDN. In the event that there is a difference between stated and actual value of the Grand Prize, the winner will receive the difference. Winner and travel companions are solely responsible for obtaining their own travel documents in advance of the departure date. Contest Sponsors do not assume responsibility for cancelled, delayed, suspended or rescheduled events after ticketing of prize for any reason. Winner and travel companions must travel together on the same itinerary. Trip must be completed by May 4, 2012 and will be subject to availability as well as airline-imposed and standard travel industry blackout dates and regulations. Grand Prize is non-transferable and non-refundable. All travel arrangements are to be booked through the Contest Sponsors, in their sole discretion.

    Secondary Prizes: one (1) of twelve (12) $100 gift cards for a Canadian Retailer are available to be won during the Contest period.
  5. Prizes must be accepted as awarded and may not be transferred or exchanged. Contest Sponsors reserve the right to substitute a prize of equal or greater value in the event of the unavailability, for whatever the reason, of the advertised prize in whole or in part.
  6. To be declared a winner, selected entrants must first correctly answer, unaided, a time-limited, mathematical skill-testing question posed by telephone at a mutually convenient time and return a signed release of liability and acknowledgment form. Contest judges' rulings are final and without appeal in all matters related to the promotion and the awarding of prizes.
  7. By entering this Contest, entrants consent to the use of their entry, name, city of residence and/or any photograph of or that may be taken in publicity carried out by the Contest Sponsors and/or its advertising agencies, without further notice or compensation.
  8. This Contest is open to legal residents of Canada, excluding residents of Quebec, who are over the age of majority in their province or territory of residence, excluding employees of the Contest Sponsors, their parent and affiliated companies, representatives, dealers and agents, Contest suppliers and judges, and those with whom they are domiciled. This Contest is subject to all applicable federal, provincial and municipal laws and regulations.

upc : 6210700448